EDUCATION

2004-2006 Masters in International Business
Arnhem Business School, the Netherlands

2001-2004 Bachelor of International Business and Management

Montpellier University and Arnhem Business School, the Netherlands

2001 High School education (Major: Economics and Languages)

Lacroix High school, Narbonne, France

LANGUAGES

French (Great)
English (good)
Spanish (pretty good)
Dutch (meh)

COMPUTER SKILLS

Mac and PC Operator
Photoshop
Illustrator
InDesign
HTML/CSS basics

PERSONAL INTERESTS

Music
Digital Media
Photography
Collages and mixed media art

Social Media Strategist at The Monkeys
www.themonkeys.com.au
Current role

Details to come.

Social Media Specialist across Host and One Green Bean
April 2009 – October 2011

Host is one of Australia’s largest ATL agencies. One Green Bean sits within the group and specializes in PR and social media. I was promoted internally from Host into a senior role at One Green Bean in September 2010, which allowed me to significantly expand my responsibilities beyond digital account management.

Social Media Manager – One Green Bean, Sydney
www.onegreenbean.com.au

Scope of the role:
Created as a 2iC role working into the Head of Digital, the core remit of the position is the development and implementation of social media strategy across a breadth of agency clients. These include Commonwealth Bank, Toyota, Virgin Mobile, IKEA and Ben & Jerry’s.

Key responsibilities:
• Ensuring all campaigns optimize social media channels effectively
• Delivery of social and digital strategy and overseeing campaign execution
• Agency lead across social media monitoring, reporting and analysis
• Management of campaign audits to measure success and engagement
• Overseeing the online community management team
• Digital Production consultancy (Facebook apps, YouTube channels etc)
• Management of client and colleague workshops around social media
• Development of corporate social media guidelines for various clients
• Measurement and analysis of competitor activity
• Senior client and key stakeholder liaison
• Management of two direct reports

Online Community Manager – Host, Sydney
www.hostsydney.com

Scope of the role:
Digital Account Manager within a team of eight, reporting to the Digital Planning Director. Areas of focus included social media platform management (across Facebook and Twitter) and digital account management of Bankwest. Other clients included Coca Cola, Levi’s Vodafone and Australian Vintage.

Key responsibilities:
• Handling digital project and account management
• Day to day online community management (posting, moderation)
• Content roadmap development
• Leading the social media monitoring, primarily for Bankwest
• Production of a social media audit for Vodafone
• Setting up standardized processes, working closely with creative teams and strategists at the creative conceptual phase 


• Production co-ordination
• Global Industry monitoring of emerging online and social trends
• Development of the Agency’s online presence plus launch and ongoing management of the agency internal blog

Online Content Manager - MODULAR, Sydney
www.modularpeople.com


February 2008 – March 2009


MODULAR is a global music label with offices in Sydney and London. Within the company group sit Modular Recordings, Modular Touring, Modular Agency, Modular Merchandise and the marketing unit known as Modular Ideas. Clients included: Virgin Festival, General Pants and V energy drink.

Key responsibilities:
• 

Content creation and online seeding
• Production and management of content distribution place
• Client liaison and digital production co-ordination
• Trend monitoring and forecasting
• Conception and Creation of Modular’s online presence in France
• Management of reporting and campaign audits
• Blogger outreach

Project Manager - PRAGMATIQUE, Paris
November 2006 – October 2007

Pragmatique is a brand identity agency, which worked for a number of public sector clients.

Key responsibilities:
• General project management duties
• Budget management and reconciliation
• Monthly and quarterly financial reporting
• Supplier management and liaison
• Supervision of critical timeline

Freelance consultancy
In addition to my full time roles, I have worked with various organisations in a consultant capacity, focused heavily on the digital & social landscape. Consultancy work has included:

Online Editor, 
Pages Digital – Sydney

www.pagesdigital.com


May 2009 - May 2010

Pages Digital is widely recognised as one of the most progressive and diverse new media houses in Australia. I worked closely with the Publishing team to create and maintain content schedules
, oversee the content created by their in-house editorial team and source relevant contributors to provide exclusive content
.

Here are some examples of campaigns I’ve worked on.

2009 - Twitter
2010 - Foursquare
2011 - Social buying
2011 - YouTube
2011 - Facebook

More to be added.

BUAMAI
www.buamai.com

DETOURS AND DESTINATIONS
www.detoursanddestinations.com.au

Development, design and production of a website for Australian charity, Detours And Destinations.

OWL ON HOLIDAY
www.owlonholiday.tumblr.com

Development, design and production of a blog.

HEAPS DECENT
www.heapsdecent.com

Development, design and production of a website for Australian charity, Heaps Decent.

ART VS SCIENCE
www.artvsscience.tumblr.com

Development, design and production of a website for Australian band, Art Vs Science.

HOOPS DJS
www.wearthemhoops.com

Development, design and production of a website for Australian DJs, Hoops.

MICHAEL ATKIN
www.michaelatkin.net

Development, design and production of a website for Australian journalist, Michael Atkin.

MODULAR FRANCE
www.modularpeople.fr

Generating online content and uploading daily to the Modular France website. Managing file types and reformatting potential online material to create the most user-friendly online experience. This site was developed to expand the Modular brand in France.

MODULAR BLOG
www.modularpeople.com/blog

Generating online content with a strong understanding of the intended target audience. Managing file types and reformatting potential online content to the create the most user-friendly online experience.

MODULAR NEWSLETTER
www.hellomodular.com

Coordinating the Modular Newsletter content and progamming both the HTML viewed email and online version. Selecting appropriate content to promote the Modular Brand and monitoring the user response.

MODULAR WEBSITE
www.modularpeople.com

Updating the Modular website (via CMS). Managing file type and reformatting online material to highlight major Modular News.

MODULAR MYSPACE
www.myspace.com/modularpeople
www.myspace.com/modularfrance

Keeping Modular social newtorking communuties (Myspace,Facebook and Twitter) current, updated and busy. Promoting the communities growth and users interaction.

VFESTIVAL WEBSITE
www.vfestival.com.au

Updating the Vfestival website with information on the festival, tour and artists involved. Working comfortably within an external site, plus administrating and reporting site analytics to management.

GENERAL PANTS
www.generalpants.com.au

Similar to the VFestival site, the General Pants Blog required relivant youth content daily. Working comfortably within an external site, and a more complicated back-end design, updating this blog involved a large amount of reformattingcontent to the create the most user-friendly online experience.

M IS FOR MODULAR
Downloadable French press pack

Translation, redesign and art direction of Modular France’s online promotional magazine “M Is For Modular”. This involved working with Illustrator, Photoshop and InDesign.

HEAPS DECENT
www.heapsdecent.com

Although Heaps Decent is a local project, it’s work with International artists like M.I.A, Diplo and Spankrock have led to a growing worldwide following. With this in mind, it is important to keep workshop information updated and accessible for those on the other side of the globe. Since the site’s relaunch, I have kept pictures, mp3s, links and blog entries updated.

Mathieu. French. Sydney. Social Strategist. Currently at The Monkeys. Say Bonjour.